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Is IT an Anchor or Propeller?

How Filling the Gaps in Your IT Capability
Enables Business Success

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Did you know that your business success and your IT capability are connected? The truth is that every business, large and small, needs to have all their IT bases covered and if you don’t, it can show up in poor business results and stalled growth. Why? Because you must effectively support the technology upon which your business relies.

That means that one or two, or even four or five technicians can’t handle everything they need to handle either in expertise or plain bandwidth. In other words, they can’t know everything and they don’t have time to do everything they should be doing to keep you up and running, let alone leverage technology to innovate and improve.

Not only that, the way that you are managing technology could inadvertently be making that anchor harder and harder to move, no matter how you tug on it.

In this 30-minute executive webinar, we'll cover:

  • How to recognize your IT anchors.
  • How executive attitudes can lead to IT problems.
  • What you need to do to get unstuck from your IT problems.
  • How to turn IT into a propeller that moves your business forward.
  • What happens when you fill the gaps in your IT capability.



About the Presenter

Marty Kaufman, President of Accent Computer Solutions


Marty Kaufman, President of Accent Computer SolutionsMarty Kaufman is Founder and President of Accent Computer Solutions, Inc., a Southern California-based innovator in IT thinking.

He got his start in the world of Big Data as Manager of Information Systems for General Dynamics. He earned his B.S. degree in Computer Information Systems from California Polytechnic University, Pomona in 1985 and started Accent Computer Solutions as a consulting firm in 1987. He has spent his entire career researching and implementing Information Technology strategies and processes to help his clients reduce the cost and risk of IT.

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